WP1 suggests employing an educational strategy that includes an emphasis on the development of social or educational enterprises that use entrepreneurial principles as a tool to drive social change and improvement, alongside more commercially motivated projects, may help foster a more positive and inquisitive attitude towards enterprise education in both students and academic teaching staff, especially in areas more traditionally concerned with developing philosophical enquiry through creative practice (3.1, 3.3.3, 4.3.3, 4.4.4)